INFO 246-12
Information Technology Tools and Applications – Advanced Topic: Web 2.0 and Social Media
Summer 2016 Syllabus

Jen Jumba
Office location: Virtual, Cleveland, Ohio
Office Hours: Tuesday Evenings 7p-8p PT in Blackboard Collaborate or via appointment

Syllabus Links
Canvas Login and Tutorials
iSchool eBookstore

Canvas Information: Courses will be available beginning June 6th, 6 am PT unless you are taking an intensive or a one unit or two unit class that starts on a different day. In that case the class will open on the first day that the class meets.

You will be enrolled into the Canvas site automatically.

Course Description

The Internet and specifically Web 2.0 technology has allowed us to communicate and connect in a variety of ways. Facebook is just over ten years old, Twitter just turned ten and yet it is hard to imagine a time without these applications. Social Media has exploded in recent years with a wide variety of applications, many created on a weekly basis, and these tools have become seemingly ubiquitious today, allowing us to extend our reach from the palm of our hand via a smartphone. This course will explore the types of social media tools, examine the benefits and challenges they offer within the context of a library/organizational setting and offer insight inot how to evaluate and plan for their use. Students will have the opportunity to hands-on experiences as they gain practical knowledge of how social media works and will carry these lessons into their future careers. No knowledge of coding (HTML, XML, CSS etc.) is necessary or will be taught.

Course Requirements

There will be a total of five assignments, which includes the weekly discussion posts as follows:

  • Weekly Discussion Posts using Voice Thread and Pinterest supports CLO #1 and CLO #4.
  • Sample blog entry supports CLO #1.
  • Prezi with Voice Thread: Web 2.0 Tool or Social Media applicationn of choice supports CLO #1 and CLO # 3.
  • Infographic: Social Media Around the World supports CLO # 2.
  • Social Media Strategic Plan supports CLO #3, CLO # 4 and CLO #5.

Course Calendar

Week Topic Assignment Due
June 6 Course Overview, Introductions, Syllabus  
June 13 Brief History of Web 2.0 and Social Media Voice Thread, Pinterest
June 20 Top 10 and Rest of Social Media Voice Thread, Pinterest

Blogging Sample
June 27 Libraries and Web 2.0 and Social Media Voice Thread, Pinterest
July 4 Web 2.0 and Education

Information Seeking
Voice Thread, Pinterest

Prezi with Voice Thread due on (7-6)
July 11 Big Data/Cybersecurity

Ethics and Privacy
Voice Thread, Pinterest
July 18 Marketing Web 2.0 and Social Media Voice Thread, Pinterest

Social Media Around the World

July 25 Evaluating Web 2.0 and Social Media Voice Thread, Pinterest
August 1 Best and Worst Social Media Practices Voice Thread, Pinterest

Social Media Strategic Plan
August 8 Staying Up to Date

Future of Web 2.0 and Social Media
Voice Thread, Pinterest


"Not Your Average Discussion Board" 30 points
Blogging Sample 10 points
Prezi with Voice Thread 15 points
Social Media Around the World Infographic 15 points
Social Media Strategic Plan 30 points

In the working world, projects are often collaborative in nature and deadlines are important.  It is my goal to make sure you meet deadlines and are known to be a responsible and reliable colleague throughout your career.

Beginning from one minute late, for every 24 hours that an assignment is late, two points will be deducted from your assignment grade.

Course Workload Expectations

Success in this course is based on the expectation that students will spend, for each unit of credit, a minimum of forty-five hours over the length of the course (normally 3 hours per unit per week with 1 of the hours used for lecture) for instruction or preparation/studying or course related activities including but not limited to internships, labs, clinical practica. Other course structures will have equivalent workload expectations as described in the syllabus.

Instructional time may include but is not limited to:
Working on posted modules or lessons prepared by the instructor; discussion forum interactions with the instructor and/or other students; making presentations and getting feedback from the instructor; attending office hours or other synchronous sessions with the instructor.

Student time outside of class:
In any seven-day period, a student is expected to be academically engaged through submitting an academic assignment; taking an exam or an interactive tutorial, or computer-assisted instruction; building websites, blogs, databases, social media presentations; attending a study group;contributing to an academic online discussion; writing papers; reading articles; conducting research; engaging in small group work.

Course Prerequisites

INFO 246 has no prequisite requirements.

Course Learning Outcomes

Upon successful completion of the course, students will be able to:

  1. Develop strong written and oral communication skills through weekly voice thread postings and presentation style assignments.
  2. Understand how Social Media is being utilized in libraries around the world.
  3. Evaluate Social Media and Web 2.0 tools and develop a Strategic Plan for use in a specific library setting.
  4. Gain practical knowledge of a variety of Social Media tools through hands-on use and learn from peers about other applications.
  5. Understand the pros and cons of a variety of Social Media applications/tools within a specific type of library/organization.

Core Competencies (Program Learning Outcomes)

INFO 246 supports the following core competencies:

  1. H Demonstrate proficiency in identifying, using, and evaluating current and emerging information and communication technologies.
  2. I Use service concepts, principles, and techniques to connect individuals or groups with accurate, relevant, and appropriate information.
  3. M Demonstrate oral and written communication skills necessary for professional work including collaboration and presentations.


Required Textbooks:

  • Peltier-Davis, C. A. (2015). The cybrarian's web 2: An a-z guide to free social media tools, apps, and other resources. Information Today Inc. Available through Amazon: 1573875120arrow gif indicating link outside sjsu domain

Grading Scale

The standard SJSU School of Information Grading Scale is utilized for all iSchool courses:

97 to 100 A
94 to 96 A minus
91 to 93 B plus
88 to 90 B
85 to 87 B minus
82 to 84 C plus
79 to 81 C
76 to 78 C minus
73 to 75 D plus
70 to 72 D
67 to 69 D minus
Below 67 F


In order to provide consistent guidelines for assessment for graduate level work in the School, these terms are applied to letter grades:

  • C represents Adequate work; a grade of "C" counts for credit for the course;
  • B represents Good work; a grade of "B" clearly meets the standards for graduate level work;
    For core courses in the MLIS program (not MARA) — INFO 200, INFO 202, INFO 204 — the iSchool requires that students earn a B in the course. If the grade is less than B (B- or lower) after the first attempt you will be placed on administrative probation.  You must repeat the class the following semester. If -on the second attempt- you do not pass the class with a grade of B or better (not B- but B) you will be disqualified.
  • A represents Exceptional work; a grade of "A" will be assigned for outstanding work only.

Students are advised that it is their responsibility to maintain a 3.0 Grade Point Average (GPA).

University Policies

General Expectations, Rights and Responsibilities of the Student

As members of the academic community, students accept both the rights and responsibilities incumbent upon all members of the institution. Students are encouraged to familiarize themselves with SJSU's policies and practices pertaining to the procedures to follow if and when questions or concerns about a class arises. See University Policy S90-5 at More detailed information on a variety of related topics is available in the SJSU catalog at In general, it is recommended that students begin by seeking clarification or discussing concerns with their instructor. If such conversation is not possible, or if it does not serve to address the issue, it is recommended that the student contact the Department Chair as a next step.

Dropping and Adding

Students are responsible for understanding the policies and procedures about add/drop, grade forgiveness, etc. Refer to the current semester's Catalog Policies section at Add/drop deadlines can be found on the current academic year calendars document on the Academic Calendars webpage at The Late Drop Policy is available at Students should be aware of the current deadlines and penalties for dropping classes.

Information about the latest changes and news is available at the Advising Hub at

Consent for Recording of Class and Public Sharing of Instructor Material

University Policy S12-7,, requires students to obtain instructor's permission to record the course and the following items to be included in the syllabus:

  • "Common courtesy and professional behavior dictate that you notify someone when you are recording him/her. You must obtain the instructor's permission to make audio or video recordings in this class. Such permission allows the recordings to be used for your private, study purposes only. The recordings are the intellectual property of the instructor; you have not been given any rights to reproduce or distribute the material."
    • It is suggested that the syllabus include the instructor's process for granting permission, whether in writing or orally and whether for the whole semester or on a class by class basis.
    • In classes where active participation of students or guests may be on the recording, permission of those students or guests should be obtained as well.
  • "Course material developed by the instructor is the intellectual property of the instructor and cannot be shared publicly without his/her approval. You may not publicly share or upload instructor generated material for this course such as exam questions, lecture notes, or homework solutions without instructor consent."

Academic integrity

Your commitment, as a student, to learning is evidenced by your enrollment at San Jose State University. The University Academic Integrity Policy F15-7 at requires you to be honest in all your academic course work. Faculty members are required to report all infractions to the office of Student Conduct and Ethical Development. The Student Conduct and Ethical Development website is available at

Campus Policy in Compliance with the American Disabilities Act

If you need course adaptations or accommodations because of a disability, or if you need to make special arrangements in case the building must be evacuated, please make an appointment with me as soon as possible, or see me during office hours. Presidential Directive 97-03 at requires that students with disabilities requesting accommodations must register with the Accessible Education Center (AEC) at to establish a record of their disability.

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